GIF vs JPEG

GIF

Unfortunately, GIF images can only be 256 colors at the most, however it is the fact that you can use less colors that makes the GIF format more attractive at times. With the GIF format, you can reduce the color palette to suit the image, which reduces image size but not quality, because compression is not necessary.

Another advantage with GIF is you can create transparent images. With that I mean you pick a color in the images palette and make it transparent, so no matter what color background you place the image on, it will blend in perfectly. GIF is also the format of choice when creating animated images, buttons, banners, or icons.

Click on the next page to see some samples of both image formats.

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